The Archery SP 2023

It all begins with a problem. We needed studio/creative desks for a maker space to be booked — ASAP.

The strategy was to market them on their most-followed app, Instagram. The budget was small and planned to be used for marketing purposes like boosting the company’s profile or post advertisements. Due to the limited budget, my approach was to use what was available. This ended up being quite fun since many of those items belonged to the creative members in the space.

I teamed up with Patrick Perkins, founder of Stay in Touch Studio. At the time, Patrick was just dipping his toes into photography. With luck and friendship, we ended up taking photos for a marketing campaign that filled the mezzanine area. The campaign increased revenue by 80%.

Thank you, Patrick! :)